We accelerate and scale growth that works with - rather than against - nature, that benefits the many rather than the few, and that delivers value over the long-term across generations.
Who we are
Origination is a trusted, connected community of originators investing in service of the next seven generations. We connect exceptional changemakers, leaders and organisations with long-term strategic foresight.
The originators are first and next generation entrepreneurs, and leaders in Fortune 500 companies, industries and countries who pioneers systems transformation at scale.
We are a global partnership aiming to expand origination capacity, unlock the power of technology and financial innovation – all in service of people, the planet and generations to come.
Growth that lasts does not begin with scale. It begins with origin.
Eight thousand years ago, chili first appeared. Through centuries of change, climates, and cultures, it remained true to its essence, adapting endlessly without losing what it is. Fungus evolved differently, growing through invisible networks beneath the surface, resilient, collaborative, and regenerative. Together, they show us how enduring growth really works: a strong core combined with adaptive, connected systems.
Origination was founded on this belief. We are a global community of Originators investing in service of the next generations. We help companies grow by staying true to what matters, while evolving how value is created in a rapidly changing world. For us growth and success come from working together: through new business partnerships, innovative business and finance models, and shared ambition across ecosystems. Technology and AI are powerful accelerators in this journey - not as ends in themselves, but as tools to amplify human insight, speed learning, and scale impact responsibly.
We believe the most successful businesses are not those that chase disruption, but those that originate good growth - growth that compounds, adapts, and serves more than just the moment.
At the heart of Origination is our Good Growth Triangle: growth for the planet, for the future, and for the many. We build strategies with action that respect ecosystems, create long-term value across generations, and deliver impact beyond the few. Like chili and fungus, we believe growth should be resilient, purposeful, and shared. This is how companies endure. This is how progress is made. This is how we work.
For the Planet
Action that ensures thesecurity of our environment.
For the Future
Action that maintains short term action, while delivering long term value.
For the Many
Action that benefits the largest number of people.
Founder & Chairman
Entrepreneur, investor, and cultural leader focused on people- and planet-positive growth. Founder of Origination AS and the Origination Foundation, uniting originators across business, policy, arts, and civil society with long-term foresight.
Chief Executive Officer
Minh Huy Tran is CEO of Origination, leading the company's mission to align capital, technology, and partnerships for long-term, sustainable growth. With over two decades of experience in technology, infrastructure, and investment, he is known for execution-driven leadership that turns innovation and investments into growth and real-world impact.
Origination Strategic partners are companies or organizations that collaborate to achieve long-term, mutually beneficial goals that go beyond standard transactions, leveraging shared resources, expertise, and strengths. Unlike simple suppliers, these alliances are built on shared objectives and create value neither party could achieve alone, often focusing on areas like new market expansion, joint product development, or increased market share.
Excellence Partners represent the leading edge of knowledge and practice within Climate and Environmental Boundaries, Finance, Technology, and Leadership.
They bring depth, credibility, and world-class expertise to the Origination ecosystem - helping us set the standards for what "Good Growth" looks like in action.
These partners are thought leaders, innovators, and exemplars in their respective fields. Through their research, tools, and mentorship, they help ensure that every Origination initiative is grounded in excellence - scientifically robust, financially sound, technologically advanced, and guided by wise leadership.
A core challenge for us trying to accelerate progress is to discover the right project opportunities, shape them into real actionable projects, and secure the necessary investments.
Our Growth Partners are highly respected, resourceful, connected and agile leaders who often have a track-record for both initiating, shaping and leading major projects and organisations.
Here are some of our contributors, keynote speakers, partners and special guests who bring our work to life. Their insights, experiences, and perspectives help shape meaningful impact, business, investments, conversations, and elevate our mission. We're proud to showcase the voices that inspire, challenge, and drive the Origination community forward.
Rza Aliyev
Lauri Almann
Magnus Asbjörnsson
Anne Berner
BOD Kuehne+Nagel, SEB, Grifols S.A
Ole Kristoffer Bjelland
Magnus Björsne
CEO AstraZeneca Bioventure Hub
Max Blatt
Alf Blomqvist
Staffan Brandt
Harry Brekelmanns
Robert S. Brown
Thomas Brännström
Petter Bäckgren
Ben Cassidy
Firat Cecen
Sapthagiri Chapalapalli
Frode Dahl
Peter Dahlen
Peter Eddyson
Bridget Fawcett
Global Head of Investments & Sustainability, Citi
Caroline Flammer
Professor of Economics, Columbia University
Pierre Etienne Franc
Sebastian Frisk
SVP EQT
Dr Line Gordon
Jenny Gotthardsson
Elaine Grunewald
Johan Haeggmann
Alexander Helling
Henrik Henriksson
CEO Stegra
John Hunter
Lena Hök
Oscar Hållén
Tom Jensen
Co-Founder T1Energy
Matts Johansen
Leif Johansson
Founder Alphrae, Former Chair Astra Zeneca, Volvo, Ericsson
Liza Jonsson
Jakob Just-Bomholt
Parag Khanna
Shaun Kingsbury
Prof. Phoebe Koundouri
Mikaela Kumlin-Granit
Tuomo Lahdesmäki
Chair Kitron ASA
Per-Henrik Lewander
Amy Marshall
Harald Mix
Dr Manar al Moneef
Carl Moxley
Karl Nagy
Krishnan Narayanan
Kristina Paskeviciute
Ketan Patel
Founder & Chairman, Force for Good
Fredrik Persson
President Business Europe
Gunilla Von Platen
Stian Rustad
Christian Rynning-Tønnesen
CEO Aker ICP Infrastructure, Former CEO Statkraft
Erik Savola
Lisen Schultz
Deputy Director, Stockholm Resilience Center
Johan Seijmer
Annette Selmeier
Vincent Shen
Risto Siilasmaa
Founder With Secure, Former CEO and Chair Nokia
Jennie Sinclair
Nick Stansbury
Jakob Stausholm
Birger Steen
CEO Norsar
Gunhild Stordalen
Founder EAT
Geir Sviggum
Tõnis Saar
Director of NATO Cooperative Cyber Defence Centre of Excellence
Isabel Carro Toro
Vice President, American Industrial Acquisition Corporation
Erik Ullenhag
Hans Vestberg
BOD Blackrock, Former CEO and Chair Verizon
Victoria G Vysotina
Thorhild Widvey
Chair Vår Energi, frm Minister of Petroleum and Energy
Michael Youtsos
Susanna Zeko
Kristin Zwez
Jessica Öberg
Tobias Åkerlund
Our Mission
Our Core Values
Collaboration
Collaboration is the cornerstone of our business. Collaboration fuels creativity, fosters innovation, and diverse perspectives lead to better outcomes. By working collaboratively, we can achieve more than we ever could alone. We are stronger together.
Courage
We believe in the power of courage to drive meaningful change. It's the bravery to challenge the status quo, to push boundaries, and to embrace innovative solutions. Courage empowers us to stand up for what we believe in, and to navigate uncharted territories with resilience and determination.
Care
Care is at the heart of our organization. It's the empathy, compassion, and respect we show towards each other, our clients, and the planet. We believe that genuine care fosters strong relationships, builds trust, and creates a supportive environment where everyone can thrive.
Commitment
Commitment is the foundation of everything we do. We are committed to our clients, our community and excellence in all aspects of our work, from the quality of our services to the impact we make on the world around us.
Our Principles
Originating Good Growth is based on a proven process and 7 principles.